Qotra
Qotra

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Qotra

Qotra · UI/UX Design

Design that works.

Research-led, system-first UI/UX design. Every screen designed to convert, every interaction designed to delight.

Live Wireframe Preview

↑ Hover the wireframe components

Our Process

From blank canvas
to shipped product.

Phase 01

Research

  • User interviews
  • Competitor audit
  • Analytics review
  • Persona mapping

Phase 02

Information Architecture

  • Sitemap
  • User flows
  • Content hierarchy
  • Navigation structure

Phase 03

Wireframes

  • Low-fi sketches
  • Mid-fi Figma frames
  • Click-through prototype
  • Usability test

Phase 04

Visual Design

  • Design system
  • Component library
  • High-fi screens
  • Interaction specs

Phase 05

Handoff

  • Dev-ready Figma
  • Asset export
  • Annotation layer
  • 14-day dev support

How We Think

01

Clarity Over Cleverness

If a user has to think about how to use it, we failed. Intuition beats novelty every time.

02

Systematic by Default

Every component is a token. Every spacing decision is documented. Design systems prevent drift.

03

Accessible from Day One

WCAG 2.1 AA as a baseline. Colour contrast, focus states, screen reader support — built in.

04

Data Before Opinion

We test every major flow before we call it done. Real users, real tasks, real feedback.

Ready for an interface
that converts?

Start a Design Project →